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Vinson Law Firm PC d/b/a Vinson Franchise Law Firm is a small, specialized law firm that provides prompt, high-quality legal services to clients all over the United States (and in many foreign countries) -- at reasonable rates.  Our practice is focused primarily on franchise law and outside general counsel services.  We provide personal attention to each of our clients -- no matter how big or how small.

"Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.”              - Albert Schweitzer

Robert E. Vinson, Jr. Franchise Attorney

Robert E. Vinson, Jr.

Founder & Principal 


J.D. SMU School of Law 1987

top 15% of class

B.S. Texas Tech University 1983

top 10% of class

Law Licenses

California  2001

Nevada 2004

Texas 1987


At his initial law firm, Rob gained valuable training and experience in diverse areas of law, including franchise and distribution transactions, regulatory compliance, international transactions, mergers and acquisitions, entity formation and maintenance, trademark registration and maintenance, intellectual property licensing, commercial transactions, and commercial litigation.

Rob's more than 30 years' experience as an attorney for entrepreneurs (and his own experience as an entrepreneur) has provided further background and experience that enables Rob to provide practical, effective and efficient solutions for his clients. 

Legal Career

1987 - 2001

Strasburger & Price LLP

(now known as Clark Hill Strasburger)

Rob began his legal career in 1987 at  this downtown Dallas law firm, where he worked in several different departments, and became a partner in the Franchise and Distribution Law Section.


2001 - present

Vinson Franchise Law Firm

& Vinson Law Firm PC

In 2001, he left his former firm to start Vinson Franchise Law Firm -- first in Los Gatos (Silicon Valley), California, and then in Incline Village (Lake Tahoe), Nevada.  Since 2001, the firm has served as outside general counsel for many of its clients.

Fran Man

In 2005, Rob and his brother, Kit Vinson, formed Franchise Manuals LLC (now known as FranMan, Inc.), which prepares franchise operations manuals.  FranMan Inc. also offers a unique, proprietary platform for the online hosting of manuals, which provides many useful tools and metrics to allow franchisors to easily administer their manuals.  For more information about franchise manuals, see


Rob is an active member of the American Bar Association's Forum on Franchising.  He has written articles and presented papers for the ABA Forum on Franchising, the International Franchise Association, the Direct Selling Association and the Dallas Bar Association.

Peer Recognition

Rob is rated by his peers as "AV Preeminent" in the Martindale-Hubbell Law Directory, the leading directory of U.S. lawyers and law firms.  This rating,   based on confidential evaluations by unaffiliated lawyers, reflects the highest possible recognition for ethical standards and legal ability -- a significant achievement attained by only a small percentage of lawyers.

He was  rated by other lawyers as having "Very High General Ethical Standards" which signify adherence to professional standards of conduct and ethics, reliability, diligence and other criteria relevant to the discharge of professional responsibilities.


He was also awarded a score of 5 out of 5 for Legal Ability, based on performance in 5 key areas:

  • Legal Knowledge

  • Analytical Capabilities

  • Judgment

  • Communication Ability

  • Legal Experience

Recent Accomplishments

  • Converted client's license business model to franchise business model enabling client to charge higher fees, impose operational standards, and avoid potential liability. 

  • Represented food truck operator in launch of new brick-and-mortar quick-service restaurant franchise model, resulting in 11 franchised locations in 2 years.

  • Assisted numerous franchisor clients adapt during COVID-19 pandemic.

  • Represented owner of non-franchised business sell its company to a new owner for more than US$25 million.

  • Represented the owners of a non-franchised business sell the business assets to a new owner for about US$250,000. 


  • Represented successful franchisor with more than 300 units modify its business model to add second franchise opportunity with different rights and requirements.

  • Represented master franchisee in connection with the franchisor's buy back of master franchise rights and developed units.

  • Represented entrepreneurs in starting new franchise systems.

  • Handled state franchise registrations and renewals for new and established franchise systems.

  • Assisted franchisors and franchisees in connection with defaults, terminations, and non-renewals. 

  • Reviewed FDDs for numerous prospective franchisee clients. 



Vinson Franchise Law Firm

Vinson Law Firm PC

937 Tahoe Boulevard, Suite 130-8

Incline Village, Nevada 89451 USA

(at Lake Tahoe)

We are glad to discuss your particular situation with you by phone or Zoom meeting  Please email us to set up a specific day and time to chat. 


PHONE    775-832-5577

FAX    866-270-7145

This web site provides general information only. Laws differ from state to state, and they change over time. Nothing included in this web site should be construed as creating an attorney-client relationship, or as the provision of legal advice.

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